Summerfest Cerdanya
Occident Summerfest Cerdanya is located in the pyrynees. It is a unique place sorrounded by mountains. The concept is all about music, location and experience. The strategy was to convert the music festival into a music experience. I played with colors that represent the nature of the place putting the experience as the center of everything. I played with illustrations and used color and contrast as a key element to create dynamism.
Creative direction for festival 2022, 2023, 2024
2024
2023
2022